Franchises & Retail

Site selection that starts with the neighbourhood, not a pin drop.

Finding the right Canadian location means understanding the people, traffic, competition, and context around each candidate address — not just its coordinates. Neighbourly gives site selection teams the structured demographic, POI, and boundary data to evaluate locations at scale, without building GIS infrastructure.

Evaluate Canadian locations with the data they deserve.

Canadian franchise site selection has historically relied on a combination of gut feel, drive-time analysis, and demographic reports pulled from Statistics Canada PDFs. The teams that are winning in the current market are the ones that have moved beyond this — evaluating locations with structured, API-accessible data that makes trade area analysis repeatable and defensible.

Neighbourly provides the data foundation for modern Canadian site selection. Query any candidate address and get back neighbourhood demographics (income, age, population density, household composition), nearby points of interest (anchor tenants, competitors, transit, foot traffic generators), neighbourhood boundary shapes for trade area mapping, and business density by category for gap analysis.

Because it's all delivered via REST API with GeoJSON output, it integrates cleanly into site selection tools, market mapping platforms, and internal analytics workflows — without the data licensing overhead of traditional GIS data products.

New site evaluation Market gap analysis Cannibalization modelling Territory planning Trade area mapping
Relevant data layers
  • Demographics — Census-aligned age, income, household, and population density data at the neighbourhood and municipal level.
  • Neighbourhood Boundaries — Curated neighbourhood shapes and metadata to define trade areas and map catchment zones accurately.
  • Points of Interest — Nearby businesses, anchor tenants, competitors, and foot-traffic generators around any candidate address.
  • Business Data — Active business counts and categories by area — useful for gap analysis and competitive mapping.
  • Municipal Boundaries — City, county, and lower-tier municipal shapes for territory management and multi-market rollouts.

Ready to make better Canadian site decisions?

Tell us about your expansion markets, your site evaluation process, and the data gaps you're working around. We'll show you what's possible.

Frequently asked questions

Common questions about this data and how to use it.

How do franchises use Neighbourly for site selection?

To evaluate Canadian locations with structured demographic, points-of-interest, and neighbourhood data — without building GIS infrastructure.

What data supports trade-area analysis?

Business density, points of interest, demographics, and neighbourhood boundaries around any candidate location.

Can I compare multiple candidate sites?

Yes. Query any address or area to compare demographics, competition, and activity.

How do I access the data?

Through a single REST API, or as managed reports. Contact us to discuss.

What coverage does it have?

Canada-wide, with density highest in metro markets. See the coverage page for detail.